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P-Product Becomes Tensilica Authorized Software Design Center Providing Support for DSP, Audio and Video Implementations

SANTA CLARA, Calif. – December 2, 2008 – Tensilica, Inc. today announced that P-Product, of Needham, MA, has joined Tensilica’s Xtensions Partner network as an authorized software design center, specializing in efficient implementations of digital signal processing (DSP) software. P-Product has extensive expertise in audio and video as well as in WiMAX and LTE. P-Product has already ported multiple audio software modules to Tensilica’s popular HiFi 2 Audio Engine.

"As we completed our first port to the HiFi 2 Audio Engine, we were impressed with the ability of Tensilica’s cores to be optimized with custom instructions for complex signal processing applications," stated Michael Vulikh, CEO of P-Product. "Tensilica’s automated tools let engineers add instructions directly to the processor, letting companies avoid the time-consuming work of adding specialized hardware blocks to general-purpose CPUs. And then these optimized instructions are automatically understood by the C compiler, so there’s no need for assembly language programming"

"P-Product has proven their ability and commitment to provide excellent software support for Tensilica’s customers," stated Chris Jones, Tensilica’s director of strategic alliances. "Their expertise in wireless, as well as multimedia software, can help jump start design efforts."

About P-Product

P-Product develops efficient implementations of digital signal processing software based on standard or custom specifications using algorithm optimizations and deep implementation optimization. The company has extensive experience in multimedia and wireless technologies. For more information, see www.p-product.com/dsp.php.

About Tensilica

Tensilica, Inc., is the recognized leader in customizable dataplane processors.   Dataplane Processor Units (DPUs) consist of performance intensive DSP (audio, video, imaging, and baseband signal processing) and embedded RISC processing functions (security, networking, and deeply embedded control).  The automated design tools behind all of Tensilica's application specific processor cores enable rapid customization to meet specific data-plane performance targets.  Tensilica's DSPs and processors power top tier semiconductor companies, innovative start-ups, and system OEMs for high-volume products including mobile phones, consumer electronics devices (including portable media players, digital TV, and broadband set top boxes), computers, and storage, networking and communications equipment. For more information on Tensilica's patented benchmark-proven DPUs visit www.tensilica.com .

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Editors' Notes:

  • Tensilica and Xtensa are registered trademarks belonging to Tensilica Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners.
  • Tensilica's announced licensees include: ADDMM, Afa Technologies, ALPS, Aquantia, Astute Networks, Atheros, AMD (ATI), Avision, Bay Microsystems, Berkeley Wireless Research Center, Brocade, Broadcom, Cisco Systems, CMC Microsystems, Conexant Systems, Design Art Networks, DS2, EE Solutions, Epson, ETRI, FUJIFILM Microdevices, Fujitsu Ltd., Hudson Soft, iBiquity Digital, Ikanos Communications, Intel, Juniper Networks, LG Electronics, Lucid Information Technology, Marvell, NEC Laboratories America, NEC Corporation, NetEffect, Neterion, Nethra Imaging, Nippon Telephone and Telegraph (NTT), NuFront, NVIDIA, Olympus Optical Co. Ltd., Panasonic Mobile, Penstar, Plato Networks, PnpNetwork Technologies, PowerLayer Microsystems, SiBEAM, Silicon Optix, Sony, STMicroelectronics, Stretch, TranSwitch Corporation, Triductor Technology, u-Nav Microelectronics, UpZide, Valens Semiconductor, Validity Sensors, Victor Company of Japan (JVC), WiLinx, WiQuest Communications, and XM Radio